BEGIN:VCALENDAR VERSION:2.0 PRODID:-//ChamberMaster//Event Calendar 2.0//EN METHOD:PUBLISH X-PUBLISHED-TTL:P3D REFRESH-INTERVAL:P3D CALSCALE:GREGORIAN BEGIN:VEVENT DTSTART:20190501T153000Z DTEND:20190501T170000Z X-MICROSOFT-CDO-ALLDAYEVENT:FALSE SUMMARY:2019 Modern Digital Seminar with Melissa Turqman\, Modern Luxury's Senior Vice President of Digital DESCRIPTION:The digital landscape is a rapid and evolving one. Once colloquially referred to as the "misfit" of digital advertising stemming from its salacious birth in the digital space\, Email marketing is truly the proverbial brick and mortar of the digital world. But with the influx of "Email Best Practices" articles claiming hamburger emojis increase inbox penetration to specific days of the week that supposedly drive better email engagement\, consumers ostensibly find it hard to discern between fact and punditry. This presentation is designed to help consumers cut through the minutia and arm you with the constituent ingredients in crafting a successful digital campaign in 2019.\n\n\n\nThe seminar will be presented by Melissa Turqman\, Modern Luxury's Senior Vice President of Digital for the media conglomerate's 23 markets nationwide.\n\n\n\nAGENDA: \n\n What is the strongest ROI producer in the digital advertising landscape?\n\n Modern Luxury's Digital Portfolio - Modern Digital:\n\n\n\nLuxury Mail \n\n\n\n\n\n7-day program with access to 95 million email addresses across the U.S. with advanced targeting capabilities against 130+ data points Including:\n\n\n\n\nLuxury Listing\, Luxury Drive\, Luxury Weddings\, Luxury Legal\, Luxury Retail\, Luxury Travel \n\n7-day program targeting in-market buyers searching for your product over the past 7-days includes\n\n\nModern Mobile\n\n\n\nGeofences affluent mobile users that meet your target criteria and captures hot leads in live time!\n\n\n\nNative Campaigns \n\n\nLeverage online editorial content produced by our award-winning editorial staff to tell your story on our Modern Luxury websites \n\n\nAmex Advance/ ALC Wealth Window\n\n\n\nReach visitors across an extended network of premium sites via our private ad market place (forbes.com\, emoney.com\, cnn.com\, etc.) using past purchase behaviors on Black and American express card data to target affluent consumers! \n\n\n\n Best practices \n\n Success stories\n\n\n\nComplimentary | RSVP Required to Ken St. Pierre\, Publisher\, Modern Luxury Beverly Hills Magazine: kstpierre@modernluxury.com | M 619.517.4742 | O 424.253.2998 X-ALT-DESC;FMTTYPE=text/html:
The digital landscape is a rapid and evolving one. Once colloquially referred to as the &ldquo\;misfit&rdquo\; of digital advertising stemming from its salacious birth in the digital space\, \;Email marketing is truly the proverbial brick and mortar of the digital world. But with the influx of &ldquo\;Email Best Practices&rdquo\; articles claiming hamburger emojis increase inbox penetration to specific days of the week that supposedly drive better email engagement\, consumers ostensibly find it hard to discern between fact and punditry. This presentation is designed to help consumers cut through the minutia and arm you with the constituent ingredients in crafting a successful digital campaign in 2019.
\n
\nThe seminar will be presented by Melissa Turqman\, Modern Luxury'\;s Senior Vice President of Digital for the media conglomerate'\;s 23 markets nationwide.
\n
\nAGENDA: \;
\n&bull\; What is the strongest ROI producer in the digital advertising landscape?
\n\n
&bull\; Modern Luxury'\;s Digital Portfolio - Modern Digital:
\n\n
\n
\n
Luxury Mail \;
\n
\n\n
\n
\n
\n
7-day program with access to 95 million email addresses across the U.S. with advanced targeting capabilities against 130+ data points Including:
\n
\n
\n
\n\n
Luxury Listing\, Luxury Drive\, Luxury Weddings\, Luxury Legal\, Luxury Retail\, Luxury Travel \;
\n\n
7-day \;program targeting in-market buyers searching for your product over the past 7-days includes
\n\n
\n
Modern Mobile
\n
\n\n
\n
Geofences affluent mobile users that meet your target criteria and captures hot leads in live time!
\n
\n\n
\n
Native Campaigns \;
\n
\n\n
Leverage online editorial content produced by our award-winning editorial staff to tell your story on our Modern Luxury websites \;
\n\n
\n
Amex Advance/ ALC Wealth Window
\n
\n\n
\n
Reach visitors across an extended network of premium sites via our private ad market place (forbes.com\, \;emoney.com\, \;cnn.com\, etc.) using past purchase behaviors on Black and American express card data to target affluent consumers! \;
\n
\n
\n\n
&bull\; Best practices \;
\n\n
&bull\; Success stories
\n
\nComplimentary | RSVP Required to Ken St. Pierre\, Publisher\, Modern Luxury Beverly Hills Magazine: \;kstpierre@modernluxury.com \;| \;M \;619.517.4742 | \;O \;424.253.2998 \;
\n LOCATION:Beverly Hills Chamber of Commerce 9400 S. Santa Monica Blvd. - 2nd Fl. Beverly Hills\, CA 90210 PARKING INFORMATION: Two hours of complimentary parking is provided in the Beverly-Canon City parking lot in between Beverly and Canon (in between S. Santa Monica and Brighton Way north-to-south). You may enter off of either Beverly or Canon. PARKING INFORMATION: We highly suggest public parking\, please visit the Beverly Hills Public Parking Structure Guide for parking locations and pricing. UID:e.1702.17357 SEQUENCE:3 DTSTAMP:20260404T050116Z URL:https://members.beverlyhillschamber.com/events/details/2019-modern-digital-seminar-with-melissa-turqman-modern-luxury-s-senior-vice-president-of-digital-17357 END:VEVENT END:VCALENDAR