Building Your Business' Website - What Your "Business Needs 2 Know"

This seminar has been moved from its original date of 3/28/14. It is not too late to sign up for part 1 of this workshop. 

*Please note this workshop is designed in two parts. This is part one of two.


DESCRIPTION: 
 
In the first half of this workshop we will explore a number of web development platforms, technologies, and approaches and help the entrepreneur determine which may be right for her situation.  Special focus will be placed on the benefits of using WordPress as a solution and will provide specific instruction on how to deploy it.  We will discuss hosting, ecommerce, and other content management systems.
 
The second half of this workshop will take participants through the basics of the design process.  We will cover analysis, user experience design, information architecture, content development, and page layout. 
 
This workshop will serve as preparation for the second workshop in this series, DIY: Customizing Your Business’ WordPress Theme.  This is a hands-on course and will take place in a computer lab.  Participants will work on their websites in the computer lab with direct guidance and instruction from the lecturer.
 
MAIN TOPIC BULLET POINTS:
    

• Overview of the main technologies, approaches, and platforms for building a website:
  • Benefits and limitations of each
  • Rank them from ease of use to complex
  • Determine which may be right for you
• Overview of WordPress (WordPress.com vs. WordPress.org):
  • Vs. other content management systems
  • Hosted by WordPress vs. hosted by you
  • How to evaluate a hosting provider and how to install WordPress on their web servers
  • Themes and plugins

• Planning and designing the website
  • User analysis and designing for the user
  • Information architecture and page layout
  • Feature sets
  • Theme and plugin selection