Eddie Hernandez

The value we have derived from the Beverly Hills Chamber of Commerce comes from the power of being associated with such a recognizable brand as the city of Beverly Hills. In addition, the relationships we have fostered with business professionals and Chamber staff members has allowed us to partner with local Law Firms, Public Relation Firms, Entertainment Industry Professionals, and the Chamber of Commerce itself by providing our security services at their signature events. Our membership in the Beverly Hills Chamber of Commerce has positioned our company for continued growth and has increased our brand recognition significantly. We highly recommend the Chamber as a platform to increase your business and meet like minded individuals.

Eddie Hernandez – VP of Security Operations – Omega International Security

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State of Luxury - Power Panel Series with Ann Shatilla

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Name: State of Luxury - Power Panel Series with Ann Shatilla
Date: November 8, 2018
Time: 8:00 AM - 10:00 AM PST
Registration: Sorry, public registration for this event has been closed.
Event Description:
Presenting Sponsors

This exciting fast-paced corporate teaching seminar provides extensive concrete business tips for ALL businesses.
Content c
urated and hosted by Emmy-Award winning national and global TV news producer and veteran luxury lifestyle media expert Ann Shatilla, this panel guides any company to the next level for reaching highest standards of luxury, as well as, top performance business acumen and execution this season in marketing, PR, concepts and customer service for optimal financial market share gain.

This power panel business discussion with industry leaders includes but is not limited to:
  • Latest luxury trends to take your business to the highest level, no matter what business 
  • Top 5 Luxury Marketing, PR, and Concept trends tips for 2019
  • How to get you and your brand recognized today
  • Creating the new 5-point elevator pitch for clients for 2019
  • Creating 5 strategic marketing priorities for 2019 
  • Is your company emotional intelligent? If not - you must become so for 2019
  • How economy upturns and downturns affect your marketing plan, what you need to know
  • Defining who the high end buyer is today
  • How GenZ-ers are Extraordinary Shoppers
  • Top tips on what high end clients actually want 
  • Specific pointers for social media, online and mobile 
  • Editorial content versus advertising - pros and cons and learn who really decides coverage in newsrooms 
  • Employee relations are a key to brand performance in 2019; what you have to teach your staff to beat the competition
  • How to create proven methods of obtaining publicity
  • How to actually set your New Year marketing and PR strategy 
  • How to create ongoing publicity campaigns to fit specific needs
  • How to effectively manage the story and build your brand through storytelling
  • How to create and maintain relationships with the media
  • How to develop pitches and story ideas for electronic and print media
  • Celebrity sponsorship - how it works
Attendees will receive an exclusive packet of proprietary information put together by our moderator, Emmy-Award winning national television news producer, Ann Shatilla. 

Please note that no photography, videography or audio recording will be allowed during the program. However, there will be an opportunity to take photos at the end of the discussion which are welcomed.

Moderator & Panelist:

ANN SHATILLA | Emmy Award-Winning Global TV Luxury Lifestyles News Producer | Veteran Public Speaker | Strategic Corporate PR & Marketing Communications Consultant for Luxury Businesses & PR firms

Confirmed Panelists:

STAN ROSENFIELD | President of Stan Rosenfield & Associates | World-renowned celebrity talent agency, public relations, consulting and media strategies company for entertainment, sports and corporate

JEANIE PYUN | Deputy Editor, The Hollywood Reporter | Oversees lifestyle coverage for The Hollywood Reporter | Content in design, travel, fashion, auto, beauty, watches, culture, politics and wealth management

DESIREÉ DUFFY | Founder and CEO Black Château | Specializing in authors, books, press and personality brands with a mission to gain clients national exposure | Expertise in digital media, marketing, technology, and entrepreneurship

Read more about our esteemed participants here.

The Chamber will not be held accountable if speaker(s) cancel due to unforeseen circumstances.
Event Sponsors:

Table Sponsor

Beverly Wilshire, A Four Seasons Hotel
Le Grand Trianon & Le Petit Trianon
9500 Wilshire Boulevard
Beverly Hills, CA 90212
Date/Time Information:
7:45 a.m. | Registration opens
8:00-8:30 a.m. | Breakfast Reception in 
Le Petit Trianon
8:30-9:45 a.m. | Panel Discussion in Le Grand Trianon
9:45-9:55 a.m. | Audience Q & A
9:55 a.m. | Closing remarks
Contact Information:
Marketing & Event Coordinator, Lindsay Cope | 310.248.1000
Limited Tickets Available
Week of tickets: $60 Members & $85 General Attendees
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