*Lunch n' Learn Webinar in Partnership with the LAX Coastal Chamber of Commerce.
About the webinar
“Never let a crisis go to waste.” - Winston Churchill
Economic downturns are cyclical and inevitable. Companies that face financial hardships might be tempted to cut marketing budgets. But this strategy isn’t good. Businesses that succeed have marketing action plans, not just for the good times but the not-so-good times too. They’re prepared. And being prepared means gaining an advantage over your competitors, receiving extra visibility, and thriving in the post-recession economy.
Join this Lunch N' Learn to hear from the multi-award-winning marketing expert Anna Stella, the CEO of Global Marketing Outsourcing Agency BBSA, who shares marketing strategies that you can apply to your business to make sure that you thrive and survive during and beyond the economic downturn. She will share with you practical tips on:
- marketing strategies for navigating uncertain times
- diversifying your client base
- finding new revenue-generating opportunities
- beating your competition
- developing and prioritizing action plans
- saving time by outsourcing marketing
About the host
Anna Stella is a two-time national award-winning marketing expert, academic researcher, and CEO of the global marketing outsourcing agency BBSA; Anna has 20+ years of experience within the B2B, B2C, and non-profit industries. Clients include Volkswagen AG, the Government, NewsCorp, the European Union, RICS, and Rational AG, just to name a few. Anna is one of the few global experts in marketing outsourcing.