Erik Steigen is a Los Angeles–based entrepreneur, talent manager, and consultant with 25+ years in entertainment. He founded Onward Talent Management™, SoCal Records™, Biz In LA™, and USA Media Rights®, launched in 2012 after leading publishing and royalties at a major LA firm. Erik has overseen rights, royalties, and placements for artists including Lionel Richie, Brian Wilson, Don Felder (The Eagles), Trevor Rabin (Yes), Sheila E., Maroon 5, Pearl Jam, and Blondie. His work spans multimillion-dollar catalog sales, IPO due diligence, and international talent management across music, film, and TV. Born in Norway, he studied at Berklee College of Music before starting his career at MCA Records (UMG). He also founded NorCham LA, serves as its president, and from 2024–2025 represented Norwegian PRO TONO in the U.S. A former AIMP board member, he has spoken at UCLA and industry panels.